GLOBAL MARKET DEVELOPING A STRATEGY TO MANAGE ACROSS BORDERS
The global market : developing a strategy to manage across borders / John Quelch, Rohit Deshpande, editors
(The Jossey-Bass business & management series)
| データ種別 | 図書 |
|---|---|
| 出版者 | San Francisco : Jossey-Bass |
| 出版年 | c2004 |
| 本文言語 | 英語 |
| 大きさ | viii, 424 p. : ill. ; 24 cm |
書誌詳細を非表示
| 一般注記 | Includes bibliographical references (p. 361-386) and index HTTP:URL=http://www.loc.gov/catdir/description/wiley041/2004003711.html Information=Publisher description HTTP:URL=http://www.loc.gov/catdir/toc/ecip0415/2004003711.html Information=Table of contents |
|---|---|
| 著者標目 | Quelch, John A., 1951- <QUELCH JOHN A> Deshpande, Rohit |
| 件 名 | LCSH:Export marketing -- Management
全ての件名で検索
LCSH:International business enterprises -- Marketing 全ての件名で検索 LCSH:Globalization |
| 分 類 | LCC:HF1416 DC22:658.8/4 |
| 書誌ID | 0000333235 |
| ISBN | 0787968579 |
| NCID | BA68120482 |